Steps to sustainable fashion

Organic Cotton

25% of the world’s pesticides are sprayed on conventional cotton.  Pesticides pollute our land, air and water.   The toxic chemicals in conventional cotton can be absorbed through our skin. 

Organic cotton has a smaller impact on the environment due to sustainable agriculture practices and manufacturing without the use of pesticides and chemicals.

Organic cotton clothing is hypoallergenic and healthier for people with asthma, allergies, and sensitive skin.  Organic cotton clothing breathes which removes and absorbs body moisture, and keeps us cool in summer and warm in winter. Organic T-shirts are soft and durable.

Organic cotton is much better for the environment and our health.

Buy Local

Buying locally made clothing:  reduces transportation and environmental pollution; supports local businesses; and we can be confident that our eco fashion wasn’t made by slave or child labour.  There are many locally based people offering really creative and fashionable clothing.  We all want to wear clothes that make us feel and look good.  Organic clothing is fashionable.

Green Washing and Drying

About 80% of the environmental impact during a T-shirt's life comes from washing and drying after you've bought it.  The environmental impact is lessened with an energy and water efficient washing machine. 

Laundry detergent contains poisonous chemicals that can be absorbed through our skin and affect our health.  When released into our waterways, the laundry detergent chemicals become water pollutants.

By choosing “green” laundry detergent, your clothes will be free of chlorine, phosphates, synthetic dyes, perfumes, and other chemicals that can harm our health. “Green” laundry detergent is softer on clothes.

About 5% of residential electricity goes towards the electric clothes dryer.  Try hanging washing up to line dry.  This will reduce your electricity bill and be gentler on your clothes.  

Reuse and Recycle

If you don’t want to wear something anymore, instead of dumping it as land fill how about:  give clothes away to friends or a charity, sell your clothes on Ebay, or use your clothes for cleaning rags.

These are a few simple steps to help you participate in sustainable fashion.  Buying clothes made with organic and sustainable materials makes a difference.

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